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Month: January 2023
The best internal communications metrics to track
Internal comms can borrow from many of the tried-and-true metrics of external marketing, but it also deserves its own unique set of internal communications metrics. After all, you aren’t dealing with hundreds of thousands of contacts; this audience is particularly unique. This audience is made up of the people you work with every day and…
Can you use an Outlook plugin for internal communications?
As a communications professional, you’re probably used to the idea of “making it work” with the tools and budget you have at your disposal. Many times, that’s whatever email client your company is already using (usually Outlook or Gmail). Of course, creating internal emails in straight-up Outlook is such a challenging experience: the designs are…
