Your employer brand is why people join, leave, or stay with your organization. Creating it is a team effort that includes comms, HR, marketing, and leadership… and all of your employees. With a good understanding of your goals, simple strategies can help your company be consistent, strategic, and meaningful in the way you talk about your work. And when employees feel included, everyone is an active participant in showcasing your employer brand.    

In this session, we’ll dive into all of this. We’ll cover how to get everyone on board with investing in employer branding, understanding what your brand really is, and practical tips you can use no matter your role. You’ll get real-life examples, some free tools to help out, and join in on a very active chat with people who are just as interested in this topic as you are!