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Internal communication is essential to keep employees informed and engaged, but sending the same message to all employees can be too much (and can ultimately lead to communication overload and decreased engagement). That’s why audience segmentation is so powerful! With just a few small shifts, you can send targeted and relevant messages to specific groups…
As a communications professional, you’re probably used to the idea of “making it work” with the tools and budget you have at your disposal. Many times, that’s whatever email client your company is already using (usually Outlook or Gmail). Of course, creating internal emails in straight-up Outlook is such a challenging experience: the designs are…
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