Category: Email
How to create a listserv
A listserv is a basic tool that gives an organization the ability to send an email to a group of people. It requires relatively little work, which is one reason this super out-of-date technology is still in use today (mostly in government, legal, and educational sectors). All you have to do is to create an…
Can you use an Outlook plugin for internal communications?
As a communications professional, you’re probably used to the idea of “making it work” with the tools and budget you have at your disposal. Many times, that’s whatever email client your company is already using (usually Outlook or Gmail). Of course, creating internal emails in straight-up Outlook is such a challenging experience: the designs are…
How to segment your internal audiences (with examples!)
Internal communication is essential to keep employees informed and engaged, but sending the same message to all employees can be too much (and can ultimately lead to communication overload and decreased engagement). That’s why audience segmentation is so powerful! With just a few small shifts, you can send targeted and relevant messages to specific groups…