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It's easy to track and share the most important internal communications metrics with this easy dashboard template! Enter your weekly data and see how your performance changes over time.
This internal communications KPIs dashboard is ready for you to customize with all of the statistics that you want to track and share on a weekly basis. There are built-in places to track internal email open rates, click-through rates, read times, engagement rates, and anything else you want to add. We’ve also set up example sections for tracking employee text messaging metrics, intranet KPIs, and messaging platform measurements. Here’s what you’ll need to do:
The internal communications KPI dashboard is available as a Google Sheet and as a downloadable Excel doc. Get your own copy (you can’t edit ours!) and get ready to customize. Here’s what you’ll see –
Data Tab
The tab labeled Data has 10 weeks worth of “sample” KPIs from a faux company. It’s a good idea to see how the data is entered in order to customize your own dashboard. All 52 weeks of the year are there so that the annual numbers can calculate… just start wherever you are in the calendar year!
Weekly KPI Report Tab
Visit the Weekly KPIs Report tab to see what’s being tracked and shown. You’ll see a number of pretend campaigns and initiatives here you can change and customize to your needs. It’s set up to display the data you entered for this week and track whether you’re above or below your goal, as well as show the changes this week over last week. Here’s what we’re tracking for the faux company as you see it:
Email This Week
Email This Year
The tracker also adds up all the data you’ve entered so far this year and shows whether you’re above or below your target number.
SMS, Intranet, and Employee Chat KPIs
There are also examples of how to track KPIs for employee text messaging, intranet engagement, and employee chat tools. Each uses a similar format for entering and displaying the data as the email section.
Past Campaigns
You’ll find an example of how this faux company showed results from a limited-run campaign, in this case it was Open Enrollment emails in the first few weeks of the year.
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