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2025 internal comms trends: Join us for a live discussion on 12/10 about AI, data, events, video, & more! icon

Campaigns

Organize your internal communications by topic
(and pull together all the results)

Workshop’s campaigns feature allows you to organize your emails around specific topics or initiatives, helping you track their effectiveness over time. Whether it’s your company’s monthly newsletter, open enrollment reminders, or CEO updates, campaigns give you a full view of how your messages are performing as a whole.

Campaigns overview

Spot trends instantly

See how employees are opening and interacting with emails that focus on a shared topic, goal, sender, or department.

Keep your emails organized

See all draft, scheduled, or sent emails for a campaign in one place, and add new emails directly from the campaign overview page.

Replace manual spreadsheets

No need to track open rates and click rates manually; you can see how emails are performing over time, all in one place!

Slice & dice your data

Break down campaign analytics by department, location, and more, without piecing together individual email stats.

Create a campaign archive

Keep all campaign emails in one easily accessible page with a single, shareable link.

“With campaigns, our goal is to help you organize your messages in a way that feels effortless, but drives real engagement. We're here to make sure your communications don’t just reach your employees—they resonate with them."

Mikey Chaplin

Product Design Manager, Workshop

Practical ways to use campaigns
in your internal comms

Here are a few of our favorite campaigns that
customers are regularly spinning up in Workshop:

Company-wide announcements

Organize your CEO’s weekly updates or major company announcements into a campaign to see how leadership communications are performing over time.

Open enrollment/benefits information

Group your open enrollment emails into one campaign, making it easy to track who’s engaging with the content and who still needs to enroll.

Onboarding sequences

Send a series of onboarding emails to new hires and track their engagement to ensure they receive all the critical information during their first weeks.

Don’t just take our word for it!

“The data is easy to digest. It takes less than 2 minutes to evaluate the success of a campaign. You can tell that the team really thought about how they displayed the data, which is a huge time saver!”

Kendra

Learning & Development Manager,
StimLabs

“The analytics are a game-changer: robust, detailed, yet presented in a way that is user-friendly.”



Ashton

Senior Marketing Communications Manager, Brasfield & Gorrie

“We have groups based on team, location, tenure, anything…I don’t know how it works, but it just *beep boops* in Workshop. It’s magic.”


Haleigh

Senior Manager of Corporate Communications, Hudl

Start organizing your internal
communications and getting all

 the data you need!

See how Workshop can boost engagement with your internal comms!

Workshoppers

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