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An employee communications
& culture conference by Workshop

  • SEPTEMBER 17, 2024
  • THE VENUE AT HIGHLAND ACCELERATOR
  • OMAHA, NEBRASKA

Why should you attend?

At Bright Side, you won't sit through presentation after presentation! Instead, it'll be an easy-going event filled with delightful experiences, actionable advice, inspirational speeches, and interactive roundtables.

We also believe that the best events are about the people in the room. That's why Bright Side will bring together communications, employee experience, HR, and marketing professionals alike to connect and share ideas, strategies, and tactics.

We will dive into top-tier topics like:

  • Enhancing internal communications strategies
  • Cultivating a positive and inclusive workplace culture
  • Navigating change and uncertainty with resilience
  • Building meaningful connections across teams and departments
  • Empowering employee growth and development
  • Creating impactful employee experiences that drive engagement
Venue

Venue

Bright Side is located in the Accelerator — it's a flexible space with high ceilings, exposed beams, and vast natural light.

2112 N. 30th Street Omaha, NE 68131

Speakers

Gustavo Razzetti

Gustavo Razzetti

CEO, Facilitator,
Speaker Fearless Culture

Shelby Kennard

Shelby Kennard

Senior Manager, Global
Employee Communications
for Expedia Group

Rick Knudtson

Rick Knudtson

Co-founder
and CEO Workshop

Roundtable Moderators

Mandi Ballinger

Mandi Ballinger

Internal Communications Manager at Harvesters–The Community Food Network

Pinaki Kathiari

Pinaki Kathiari

CEO & Owner at Local Wisdom

Jeff McKito

Jeff McKito

Senior Manager, Internal Communications at Resource Environmental Solutions LLC

Brei Holcombe

Brei Holcombe

Sr. Culture and Communications Manager at Spreetail

Devin Owens

Devin Owens

Comms Manager at Workshop

Haleigh Brouillette

Haleigh Brouillette

Sr. Manager, Corporate Communications at Hudl

Amanda Theisen

Amanda Theisen

Communications Manager at Sunrise Banks

Kevin Hensel

Kevin Hensel

Senior Consultant at Better Culture

Jill Felska

Jill Felska

Founder at Want To Work There

Alyssa Towns

Alyssa Towns

Freelance Writer

Amy Blanchard

Amy Blanchard

Senior Manager in Internal Communications

Jara Sturdivant-Wilson

Jara Sturdivant-Wilson

Global Corporate Communications Director at HDR

Agenda

  • 8:30 AM: Check-in + light breakfast + networking
  • 9:15 AM: Welcome remarks
  • 9:30 AM: Belonging at work in a post-pandemic world with Gustavo Razzetti, CEO, Facilitator, Speaker at Fearless Culture
  • 10:15 AM: Networking break
  • 10:30 AM: Culture roundtable session (select from 13 topics)

Building meaningful connections across teams and departments

Cultivating a positive and inclusive workplace culture

Promoting work-life balance

Creating impactful employee experiences that drive engagement

Integrating acquired team members

Fostering a sense of belonging

Building company culture around great storytelling

Better culture equals better business

How to support managers in building intentional microcultures

Encouraging risk-taking and experimentation to foster growth

Recognizing and rewarding employee efforts

The legacy and footprint of our collective stories

  • 11:30 AM: Brunch! (Waffles by Heavenly Waffles & mimosas)
  • 12:30 PM: How Expedia Group leverages a multi-channel approach to internal comms with Shelby Kennard, Senior Manager, Global Employee Communications at Expedia Group
  • 1:15 PM: Communications roundtable session (select from 13 topics)

Effective crisis communication

Optimizing internal comms channels

Pitching and building a business case

Enhancing internal event communications

Balancing personality and formality in your comms

Enhancing virtual meeting experiences

Developing an employee newsletter

Sincere feedback- the highest form of respect

Designing a proactive communication strategy for election season

Creating engaging internal presentations

Promoting cross-functional communication

The myth of internal communications

  • 2:15 PM: Networking break
  • 2:30 PM: Delightful experience: Come see and meet some of the world’s most amazing animals with Wildlife Encounters! Plus, we’ll have a photo station set up in case you’d like to get an updated headshot, or you can use the break to network with other attendees, catch up on emails, and more.
  • 3:30 PM: How to build a culture of communication with Rick Knudtson, Co-founder and CEO at Workshop
  • 4:15 PM: Closing remarks + happy hour kickoff
  • 4:30 PM: Happy hour: Join us at Big Mama’s and Dena’s place at the dining hall connected to the venue directly following the event for nibbles and drinks (and to keep the fun going!)

FAQs

Where is Bright Side taking place?

Bright Side will be held at The Venue, an event hall located in the Highlander Accelerator in Omaha, Nebraska. The Venue is a flexible space with high ceilings, exposed beams, and vast natural light.

When is Bright Side taking place?

The conference will be on Tuesday, September 17, from 8:30 AM to 6 PM. There will be a pre-conference kickoff event the night before on Monday, September 16. Pre-conference kickoff event details coming soon.

How do I purchase a ticket?

Click here to be brought to our ticketing page.

Will there be parking?

Yes! Plenty of parking will be available at the Highlander Accelerator. You can also ride-share (UBER, LYFT) if you prefer.

Will food be provided?

Complimentary lunch and refreshments will be available at Bright Side throughout the day. There will also be a networking happy hour directly following the event. More details coming soon.

Will alcohol be served?

There will be alcoholic beverages onsite. No one under the age of 21 will be served alcoholic beverages. Please bring a valid government-issued photo identification, such as a driver’s license or passport, for proof of age. Attendees will be asked to show proof of age.

What is the refund policy?

All tickets are non-refundable. Thank you for understanding!

What is the agenda for Bright Side?

Stay tuned — agenda coming soon!

An employee communications
& culture conference by Workshop

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