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Automate your internal comms with Journeys

That onboarding sequence you’ve been meaning to build since last quarter? The follow-up that should go out after every all-hands but never does? Our automated employee journeys make all of those communications possible — the personalized, well-timed ones you’ve always wanted to send — without adding anything to your plate.

An example of branching automation with Journeys to automatically resend emails to unopeners

Automation that still sounds like you

Employees get communications that feel like someone actually thought about them — because you did! You wrote the emails, you decided the timing, you set up the logic for who gets what. Workshop just makes sure it all goes out without you having to manually send every single one. The voice is still yours, the experience is still personal — but you’re just not doing it by hand anymore.

Create different paths & customize your comms

Branching lets your Journey adapt based on what employees actually do, and personalize them accordingly. Use it to nudge unopeners, manage events, or let employees opt in and out of communications.

Follow up email flow chart

Always-on, even when you're not

Milestone emails, recurring reminders, onboarding sequences — they all go out on schedule whether you’re heads-down on a project or out of office. Build it once, and we keep it running in the background!

Example of a new hire onboarding Journey timeline

Free up hours every week

No more pulling distribution lists, scheduling sends one by one, or trying to remember who got what. Journeys handle the operational work so you can spend that time on the communications that need you the most.

Clock to promote scheduling journeys

Included on every plan

Journeys come standard — no add-on, no upgrade required. Start with scheduled sends, and when you’re ready, connect your HRIS to unlock automatic enrollments for new hires, birthdays, anniversaries, and more!

List of plans

Start your sequence with Cici

Don’t want to write six open enrollment emails from scratch? Tell Cici what the sequence should cover — “an open enrollment campaign for full-time employees” — and it drafts every email in the Journey: the initial announcement, plan comparison highlights, enrollment deadline reminders, and a final “last chance” nudge. You review, refine in the editor, set your timing, and turn it on. The thinking is yours. The first draft doesn’t have to be.

Meet Cici
Say hello to Cici and goodbye to Blink Pages.

How it works

Every Journey follows the same pattern — decide who’s in, add your emails and timing, and let Workshop handle the rest. Connect your HRIS and the right people get enrolled automatically when they’re hired, change roles, or hit a milestone. You build it once, and it just runs — even on the weeks when you’re buried in other priorities.

1. Pick a trigger

(e.g., HRIS new hire, benefit eligibility date, scheduled campaign, time‑based trigger)

2. Add your steps & sends

(emails & delays)

3. Turn it on

and see opens, clicks, and completions in real time.

Emails that change based on who’s reading it

Dynamic content lets you swap out sections of an email based on who you’re sending it to. Your US employees see their benefits details, your UK team sees theirs. Chicago gets parking info in the onboarding email, London gets badge pickup. Same send, but every employee reads the version that’s relevant to them — and you didn’t duplicate a single thing to make that happen!

Dynamic Content

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