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The non-stop conversation about the “Great Resignation” might have you absolutely terrified about attrition, but don’t worry—it’s time to take a deep breath. While it’s certainly true (and it always will be) that a few members of your team might seek out greener pastures or something new, try not to focus entirely on the employees…
When calculating a marketing budget as a percentage of revenue, the typical rule you hear is to invest about 10%. By contrast, HR and communications budgets often pale in comparison, typically coming in at about 1% of the entire marketing budget. That’s not enough. In fact, we’re here to say that you should be advocating…
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