How to use Cici (Workshop’s AI agent) like a strategic comms partner 

Internal comms pros are being asked to do more with less — more channels, more audiences, more expectations. This session is about using Cici, Workshop’s AI agent, to get time back and show up as the strategic partner your org needs. We’ll walk through how Cici fits into every part of your workflow — from drafting and personalizing content, to understanding what’s actually landing with your audience post-send.

You’ll walk away with:

• A smarter way to create: Use Cici to generate first drafts, refine tone, and stay on-brand — so you spend less time writing and more time thinking
• A cleaner way to manage: How to use Cici to organize and plan comms
• A clearer way to measure: Ask Cici about your campaign performance in plain language — no dashboards, no digging

How to use Workshop to automate my emails

You know exactly what great internal comms looks like. A new hire who feels genuinely supported on day one. An open enrollment campaign where no one misses the deadline. A company event where every employee gets the right follow-up based on whether they RSVP’d. The problem has never been the vision — it’s the manual work standing between you and actually pulling it off.

This 45-minute session is your hands-on introduction to Journeys, Workshop’s automated communication engine that turns your best communication instincts into sequences that run on their own. 

You’ll walk away with:

• A Journey live in your account: Leave with a real, published automation — not just a plan
• An idea-to-launch blueprint: A structured way to think through your Journey before you build it — so you’re not making decisions on the fly inside the product and every step has a clear purpose

How to Use Workshop to show the value of comms to leadership 

Internal comms teams are being asked to do more than ever, but proving the impact of our work can still feel really hard. In this session, we’ll talk about how to use Workshop data and insights to better understand what employees actually engage with, what’s resonating, and how to tell a stronger story about the value of comms inside your organization.

We’ll explore how to move beyond opens and clicks, identify meaningful patterns in employee engagement, and use communication data in a way that feels strategic, approachable, and useful, even if analytics isn’t technically part of your role.

Whether you’re a team of one or part of a larger comms function, this session is designed to help you feel more confident using the data you already have to build credibility, influence conversations, and better communicate the impact of your work.

You’ll walk away with:

• A fresh perspective on how to think about communication data and employee engagement
• Practical ideas for turning metrics into more meaningful stories and insights
• More confidence showing the value of internal comms across the organization

How to use Workshop to scale comms beyond your team

Being the go-to person for internal comms means you have a huge opportunity to shape how your entire organization communicates. Forming strategic internal partnerships gives you visibility, brand consistency, and alignment across every department sending communications.

Whether you’re looking to scale your impact or bring structure to departments that are already sending on their own, Workshop makes it possible to do both without adding to anyone’s plate.

In this session, we’ll walk through how to identify and create internal partners across departments, and show you just how easy it is to enable and onboard them in Workshop so the whole process feels seamless.

You’ll walk away with:

• A repeatable framework for identifying the right internal partners and a clear approach to pitching Workshop in a way that gets departments excited to come on board
• Ready-to-use onboarding materials to get new partners up and running quickly, including a copy/paste new user guide that makes the whole process painless
• The features and tools you need as the main POC to maintain oversight, enforce brand consistency, and stay in control of how your organization communicates no matter who’s hitting send