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How to get a dedicated budget for internal comms (finally!)

Date: Oct 28, 2026
Time: 10 AM CT

Budget season is here, and if you’re heading into 2027 planning without a dedicated comms budget, you’re not alone. Making the case for internal comms can feel like a lot: Proving ROI, getting leadership on board, and figuring out what to ask for (and how much) all need to come together. 

A strong budget request is easier to build when you know what the people approving it actually want to see. This live discussion is the perfect place to start! 

Join Devin Owens, Strategic Communications Manager at Workshop, and Samuel DeZube, Head of Strategic Finance at Workshop on Wednesday, October 28 at 10 AM CT for a practical conversation on how to build a budget request that actually gets approved.

You’ll walk away with:

  • Tips to build leadership advocacy before you ever make the ask
  • What finance looks for in a budget request, and a step-by-step process for building yours
  • Ways to translate comms wins into numbers leadership trusts
  • How to get cross departmental buy-in while building your use case
  • A refreshed Budget Proposal Template to help you put it all together

 

Meet the speakers:

Devin Owens
Strategic Communications Manager at Workshop
Samuel DeZube
Head of Strategic Finance at Workshop

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