A running list of my best internal communication ideas

On the hunt for a bit of inspiration and magic to spice up the day-to-day in internal comms?

I’ve been running a creative lil’ series on LinkedIn for quite some time now, and thought I’d spin up a centralized, running list of all of the internal communication ideas I’ve shared. Take a scroll through and feel free to share (or message me directly!) if you find something you love!

Internal communication ideas I’m loving lately:

– Anything related to print or magazine nostalgia…like hotlines, advice columns, really nosy “day-in-the-life” interviews with hyper-specific time stamps and photos of the employee’s day (we’ve just implemented this ourselves with the launch of Ask Devin!)

– Specifically asking for replies in an email (and making sure those replies to go a specific person and are followed up on)

– Sharing the results of your employee engagement survey with an immediate action item the team will implement as a result

– Creating a manager-specific comms channel (i.e. a specific newsletter, Slack channel, etc.) just to make sure your baselines are covered and they get announcements early — here is a more in-depth guide on how to bridge the comms gap with managers!

– Sending a holiday message with named expectations and real value (log off entirely!), not just flat messages with no depth

– Adding a section of your all-hands that spotlights a specific customer story and experience, which gives everyone the warm fuzzies + reinforces company pride

– Creating a custom GPT built w/ your employee personas to test messaging related to change management (not a replacement for real interviews though!)

– doing your year in review campaign as a video with “DVD commentary” from different team members

– practical subject lines paired with playful preview text (if subject lines are a pain point, you can find more of our tips & tricks here!)

– exec Q&As focused on one topic, like AI or financials, rather than being so broad and generic

– making your employee newsletter email header into an animated GIF (so it dances or grabs attention right at open)

– creating a custom GPT trained on your CEO’s voice to help with ghostwriting (here’s my guide on how to create a custom GPT for your company’s voice and tone, but it’s super easy to repurpose this for ghostwriting)

– creating more of a concept for your all-hands, like making it a news broadcast, internal conference, or variety show

– automating birthday and anniversary emails from the company, but pinging managers to send warm & personalized notes at the same time (this is really easy when you’re about to automate comms with something like Journeys)

– taking 30 min at the end of every week to look through your main channels, find the most engaging content (most comments/likes/views/opens/clicks), and make a note to repackage + elevate those further into campaigns

– creating a managers-only email with 3 things they should share with their team and one open-ended question to reply to (feedback loop!)

– an internal employee podcast for product launches/field sales

– beautifully designed and branded posters for displaying company values or programs

– thumbs up/thumbs down surveys embedded in emails for quick feedback

– short videos explaining big decisions

– running all-hands meetings like marketing events (music, MCs, pacing!) — energy is a strategy!

– upcoming events sections in employee newsletters that dynamically show based on the employee’s location

– “day in the life” reels from different departments

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I’ve had SO much fun spinning out these lists of internal communication ideas & will continue to post them on LinkedIn (follow me here!) and update this article!

And if you’re looking for more inspiration for your internal comms, be sure to sign up for the Happy Monday Club to get five fresh, positive, practical resources right in your inbox every Monday morning. 🙂