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Live webinar · Company Newsletter

Webinar · Company Newsletter

On-demand webinar · Company Newsletter

How to build an internal communications strategy that works

  • Wednesday, Jun 25, 2025
  • 12:00 PM CT
  • 60 min
  • Starts Started 12:00 PM CT
  • 60 min
  • Recorded Jun 25, 2025 · 60 min

Your internal comms strategy shouldn’t sit on a shelf, it should guide everything you do! Think of it as your north star: steady, strategic, and always there to help you navigate the noise.

Your internal comms strategy shouldn’t sit on a shelf, it should guide everything you do! Think of it as your north star: steady, strategic, and always there to help you navigate the noise.

With Devin Owens and Kelsey Kingdon

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About this session

But let’s be honest, when you’re swamped with last-minute requests and juggling competing priorities, it’s hard to find the time (or headspace) to zoom out and build something intentional. 

Instead of another comms plan that sits in a folder on your desktop, we’ll be walking through how to build one that aligns with business goals, earns leadership buy-in, and helps you stop doing random acts of comms. 

In this session, the Workshop team,  Devin Owens and Kelsey Kingdon discuss how to move from reactive messaging to a clear, documented internal comms strategy that drives results and earns trust. 

This webinar covers

  • Auditing your current efforts to identify what’s working (and what’s not)
  • Setting clear, measurable goals that align with business and department priorities
  • Mapping out campaigns and channels that support your strategy (instead of scrambling last-minute)
  • Applying practical frameworks and real examples to bring your strategy to life and make it stick
  • Plus, a free internal comms strategy workbook

Speakers

Meet the speakers

  • Devin Owens

    Strategic Communications Manager at Workshop

  • Kelsey Kingdon

    Marketing & Events Manager at Workshop